Moose Blood

Classic typography. Strong imagery. Power chords. Once the photography was completed we knew the type had to be present but subtle in order to emphasize the wide open spaces waiting to be filled found both in the imagery itself and the lyrics of each song. Moose Blood had created a brooding piece about facing responsibility and the toll it takes on a carefree youthful outlook. The artwork reflects that with its somber color scheme, traditional serifed font, and use of negative space.